Episode 67: Everything You Need To Know About Branding With Phil Pallen

1. INTRO

We are very excited to have Phil Pallen as our guest today.   A social media expert, keynote speaker as well as a smart, funny and well-traveled guy who is the guru of “branding”.   We met Phil about 3 years ago while at a Designer Mastermind with Kelli Ellis in Las Vegas.  His mantra – “A personal brand isn’t a luxury, it’s a necessity” and believes you need to use social media to promote your brand.   We engaged in a “brand audit” with Phil and that is the reason our podcast exists today!

1. BACKGROUND

   1. Where did you grow up?

   2. Where did you go to school?

   3. What made you decide to choose “branding”

1. SERVICES

   1. BRAND AUDIT

      1. positioning

      2. mood board

      3. action items

   2. BRAND IDENTITY

   3. WEBSITE DESIGN

   4. BRAND STRATEGY

1. YOUR CLIENTS

   1. SPEAKING ENGAGEMENTS

      1. WHERE

      2. TOPICS

   2. BEST ADVICE TO GIVE TO SOMEONE NEW IN BUSINESS OR SOMEONE RE-BRANDING

1. YOUR TRAVELS

   1. Home Swap

   2. Where have you been?

   3. Where are you living now?

   4. Your VRBO