Episode 43: Guest – Sherwin Williams Director of Color Marketing – Sue Wadden
Guest – Sherwin Williams Director of Color Marketing – Sue Wadden
1. Intro – Kelly and I have always been huge fans of Sherwin Williams so we are thrilled that Sue Wadden, the Director of Color Marketing is our guest today
2. Sue Wadden’s background
A. Where she grew up
B. Where she attended college
C. Her working career and how she landed at Sherwin Williams and became Director of Color Marketing
D. Someone that has inspired or encouraged her and why
3. Colormix Forecast 2019
A. The process
B. The participants on the team
C. How long it takes
D. The reason for 42 colors
E. A quick rundown of the 6 “themes”
F. Sue’s favorite
G. Who uses this information other than interior designers and the general public
4. Things people would find interesting about Sherwin Williams